AdTech Matters – Supply Chain Validation Tools, 2021 Digital News Report & The UK’s Data Saves Lives Scheme

On July 01, 2021 adtech matters, Data, identity, Programmatic

Every fortnight we’ll bring you some recent updates and trends that we feel you’ll all find useful. Today’s topics include:

IAB Tech Lab’s Supply Chain Validation we provide a review of these recently launched tools designed to help publishers manage and validate core programmatic transparency standards.

Digital News Report 2021 – Reuters has just released the 10th edition of its annual digital news report and we take a closer look at the key insights therein.

UK’s Data Saves Lives Project – the UK government has recently launched a new NHS Digital data sharing scheme and it’s receiving plenty of push-back from UK consumers.

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