IAB Australia Audio Summit Sydney 2024

Recent Events
Wednesday, 28 February 2024
NSW Teachers Federation Conference Centre, Surry Hills

The IAB Audio Summit is back in 2024 for the 8th year. The Summit provides marketers, agencies, adtech, broadcasters and publishers with the latest information on the streaming audio and podcasting advertising market. Agencies and marketers are invited to attend for free and IAB Australia member organisations are eligible for two free tickets. Drinks, nibbles and networking will follow the Summit content.

Thanks to our sponsor:

Check out photos from the day  here! 


Opening & Scene Setting

Richard Palmer from Triton Digital and Chair of the IAB Audio Council will open the 2024 Audio Summit with a look back at 2023 as well as plans for 2024.

Audio Revenue Data CY23

On overview of investment in digital audio and podcasting in the Australian market in 2023 from the latest Online Advertising Expenditure Report. 

Presenter: Gai Le Roy, CEO, IAB Australia

Audio Advertising State of the Nation  

The 8th wave of the industry State of the Nation research will be launched providing the latest data on agency and marketer intentions and sentiments in relation to audio investment, measurement, opportunities and barriers.

Presenter: Natalie Stanbury, Director of Research, IAB Australia 

See it. Hear it. Feel it.  

Think that audio isn't a suitable option for your campaign due to creative requirements? Think again! This session will look at creative approaches for new audio advertisers and how to find inspiration in challenging briefs. 


Ralph van Dijk, founder, Eardrum

Andy Maxwell, co-founder, Earmax Media

Does Crime Pay?

Groundbreaking new research looking at consumer's engagement and response to advertising within true crime podcasts. 


Peter Pynta, principal consultant, Neuro-Insight

Scratching the Crime Itch

Panel of true crime presenters and producers discussing the balance of keeping crime content responsible while scratching the itch of crime obsessed Australians. 

Moderator: Dominique McDermott, Acting Head of Commercial Audio, News Corp Australia


Claire Harvey, editorial director, The Australian

Dan Box, editorial director, NewsCast

Jack Laurence, host, One Minute Remaining

Jess Lodge, senior news producer, Nine

The Art of Influence - Connecting with Gen Z Thru Audio


Sarah Adams, producer, Inspired Unemployed

Ryan Lamont, senior development manager, Acast

Sam Koslowski, co-founder, The Daily Aus

Moderator: Bella Spragg, director data partnerships, The Trade Desk

Media Buyers - Making the Most of Audio Investments in 2024

Four leading media agency leaders discuss their approach to audio investment and plans for 2024. 


Anna Magliano, head of client services, Kaimera

Lucy Formosa Morgan, MAGNA Global

Daniel Cutrone, managing partner, Avenue C

Ashley Wong, head of digital, data & innovation, Foundation Australia

Closing followed by networking, drinks and nibbles