Applications for the IAB Australia Mentor Program February 2024 have now closed

APPLICATIONS FOR OUR FEBRUARY 2024 INTAKE HAVE NOW CLOSED.

IAB Australia’s Mentorship Program was launched in 2019 to support up and coming talent employed by our member companies. Spearheaded by the IAB Executive Technology Council, the Mentorship Program aims to provide a framework for the industry to collaborate and support rising digital media and advertising talent. The IAB Mentorship program exists as a professional development program for those currently working in digital media, and looking to further their career within the industry. 

All IAB Mentors are carefully vetted to ensure their suitability for the role by the Mentorship Committee and carefully matched with Mentees based on their expertise, experience and availability.

Criteria for Mentees
  • Less than 10 years’ experience in the digital advertising industry
  • Desire to further their career in the media and marketing industry
  • Work at an IAB Australia member organisation
Program Details
  • Each wave of the program runs for 6 months – this upcoming intake will run from February 2024 to August 2024
  • Minimum monthly catch ups between mentor and mentee either in person or virtually
  • The IAB will provide mentors and mentees with tools and recommendations on making the most out of the program
Next Steps
  • Review the amazing range of mentors below
  • Complete the application form by January 17.
  • You will be notified if you have a spot in the program by February 1
  • Places in the program are limited and highly sought after, our mentors generously volunteer their time to support our mentees. For your best chance of success take your time with your application, provide comprehensive information on why you would like support from an industry mentor. This will not only help you in achieving admission into this program but will also assist with matching you with the most suitable mentor available.
  • This short video has more information on the program, and this article has some great tips from an outgoing mentor and mentee for anyone considering applying.
Good luck and if you have any further questions about the program please email iabaustralia@iabaustralia.com.au


Register here!

  • MEET THE MENTORS

Each mentor has over 10 years experience in the media industry and are carefully vetted to ensure their suitability for the role by the Mentorship Committee. The IAB carefully places Mentors with their Mentees based on their expertise, experience and availability. Also we have listed the State they are based in for your reference,  but this doesn't mean you can't ask for a mentor in another state!  

Read more about our Mentors below.

Adele Wiser

NSW

Adele is Regional Managing Director at Index Exchange

Adele has over 12+ years digital experience and 8+ years in programmatic, and has secured a reputation as one of the top authorities on programmatic media trading in Australia and the broader APAC region.Adele got her first taste of the power of technology in the digital ecosystem straight out of university, optimising the performance campaigns for advertisers at two market leading publishers in Australia. For Adele, technology has allowed her to develop a childhood love of solving puzzles into a career focused on tackling complex issues for digital publishers and buyers.Making the transition into the technology space in early 2012, Adele furthered her expertise in programmatic by working with exchange technology and began consulting for CoLab Media Consulting in 2016 before her appointment as Country Manager at Index Exchange in 2017. As one of the first employees in APAC, she was tasked with growing IX’s footprint by building a team and educating publishers and buyers on the promise of programmatic media. In 2019, Adele was appointed as Regional Managing Director and is responsible for overseeing the company’s operations, strategic direction and future growth opportunities for the APAC region.

Read more here

Adam Furness

NSW

Adam is  the Managing Director – Asia Pacific for Impact.com

Impact is the world’s leading partnership management platform. Adam has been working in media, advertising and tech for over 20 years. With experience across radio, TV, digital, programmatic, SaaS and a passion for tech-based ‘start ups’, Adam has a diverse skill set. He has held senior leadership roles in sales, strategy, cross-platform and business development at Southern Cross Austereo, Macquarie Radio Network and MI9 (formerly ninemsn). More recently Adam was the Managing Director - Asia Pacific at Rhythmone, a global advertising technology business before he joined Impact as the Managing Director - Asia Pacific.

Adam is a founding board member and current co-chair of UnLtd., the media, marketing and advertising industry social purpose organisation supporting youth charities, an advisor to a number of emerging tech businesses, an active surf lifesaver at FSLSC and a vocal equal opportunity advocate. Adam lives in Sydney with his wife Sophia and daughters, Chloe (14yo) and Helena (12yo).

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Brad Palmer

NSW

Brad is the National Programmatic Director at JCDecaux Australia.

Brad is media professional of 15 years and leads JCDecaux’s programmatic ambitions within the emerging Digital Out-of-Home channel.
He has held various roles at leading publishers such as Pedestrian Group and News Corp to provide a thorough knowledge of the digital and data landscape.
Brad is an active participate in both the IAB and OMA programmatic Out-of-Home working groups and also a member of JCDecaux’s International Programmatic Council. This is a newly formed group to build marketing and programmatic platform strategies for the JCDecaux Group with influence in over 20+ global markets

.

Read more here

Gai Le Roy

NSW

Gai is the CEO at IAB Australia 

Gai is the CEO of IAB Australia which is the peak advocacy, research & standards body representing digital media and advertising. Gai has worked in the media industry for 30 years and the digital ad industry since 1998. Prior to running the IAB Gai held senior data, strategy and research roles at Fairfax Media, Nielsen, ninemsn & Gateway Research. Gai is a global leader in cross media measurement, effectiveness and strategy as well as building and managing teams that help close the divide between digital and traditional marketing.

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Dan Robins

NSW

Dan is the Senior Director, Growth , Growth Marketing APAC, Audible

Across his 15 year career Dan has worked with some of the biggest brands in the UK, Australia and across the APAC region advising on their media investment and data-led media approaches. Dan has a deep understanding of media technology and data on both the buy and sell sides and how their application can drive business growth for brands. Having a background on both the buy and sell side gives Dan a reasonably unique perspective. He is a firm believer in doing what feels right at the time and building a story rather than pre-designing a destination where all careers need to end up at.

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Andrew Brain

NSW

Andrew is the Director Audience Intelligence, Seven West Media

Andrew manages Seven’s robust first party data strategy and is responsible for the creation and development Seven’s market-leading audience intelligence platform, 7REDiQ – which combines Seven’s first-party data of registered and addressable 7plus users with extensive second-party data partnerships.

Hailing from the United Kingdom, Andrew started his career in digital publishing before moving to Australia and working for leading marketing and media companies including, Bauer, Adshel, ARN and Pacific Magazine as Digital Director and National Sales Director.

During his career, Andrew has led industry-leading initiatives, including connecting the first ever sync of linear radio and digital OOH ads.

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Dan Richardson

NSW

Dan is the  Head of Data, APAC at Yahoo

Dan has 14+ years experience in teaching others and building diverse teams of thinkers who make complex things simple. As Head of Data, APAC at Yahoo, Dan’s role is to shape the commercial data strategy and deliver effective audience engagement solutions to Yahoo’s agency, brand and publisher partners. Prior to Yahoo, Dan served as digital director at Mediacom and helped launch Accuen with Omnicom Group Australia. Dan is a frequent presenter at IAB and Industry events across APAC and was previously co-chair of IAB Australia’s Data Council. He previously served as a board director for the International Advertising Association (IAA) and president of the IAA's Young Professionals.


Read more here

Harpreet Kibbe

NSW

Harps is the National Solutions Director of JustEggs 

Harps is the National Solutions Director of JustEggs.

Harps has over 15 years experience in International Digital Media Landscape, working in London, UAE and Australia. After graduating Harps worked in publishing, OTT and worked her way up into the digital/AD Tech space.

Harps is responsible for overseeing the Sales team at JustEggs, strengthening existing partnerships, growing new business and focusing on team growth.

Read more here

Ricky Chanana

NSW

Ricky is Chief Growth Director, Mediaweek

Ricky has worked in the advertising industry for over 16 years and has extensive experience on both the buy and sell sides. Throughout his career at media agencies and publishers, he has worked with major global and local brands within prominent categories, including FMCG, auto, finance and retail. Prior to joining JustEggs, Ricky held roles as the Head of Sales at Twitch, Managing Director of Unruly for three years where he led the sales, operations and other business functions. 

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Nicole Bence

NSW

Nicole is the Chief Commercial Officer at Nova Entertainment

Nicole currently leads Nova Entertainment's commercial team. Prior to Nova, Nicole has worked at a broad range of media organisations including SWM, Pacific Magazines, News Corp, NOVA and Kidspot.

Read more here

Jonas Jaanimagi

VIC

Jonas is the Technology Lead for IAB Australia

Jonas has been working as a Technology Lead for IAB Australia since January 2017, having previously been a board member for almost 5 years. Prior to this he was Head of Media Strategy and Operations as well as Head of Media at REA Group. Over the past 20 years Jonas has direct experience in AdOperations, Publishing, Ad Sales, Partnerships, Product and management.

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Caroline Oates

NSW

Caroline is the Head of YouTube, Deals & Programmatic Sales at Google

With 20+ years experience across media and tech, Caroline currently leads the go-to-market, strategy and sales specialist teams for YouTube and DV360 in AUNZ. Prior to this she led Google Australia’s FMCG ads business with her role focused on helping clients continue to build strong brands and engage their customers as consumer behaviour evolved. Caroline started her career in the UK in a start-up before moving to News UK where she led the Insight & Strategic Planning function.

Read more here

James Perry

NSW

James is the Head of Digital Media Data nd Client Services WooliesX

James is a strategic digital leader with over 28 years experience. He is passionate about digital, date and technology, with a keen focus on innovation and the future. 

After spending over 20 years of his Media Career in Publishing, Digital Media and Data with a move to the client side at Qantas in 2018. Most recently as Head of Digital Media, Data & Client Services WolliesX.
James has been able to combine his love of problem-solving with solution-designing, while immersing in the future of advertising technology. James is an active industry contributor and collaborator, and loves provide guidance, mentorship and support to colleagues and emerging talent.

Read more here


Shannon Hollis

NSW

Shannon is the Head of Commercial - NewsCast

Shannon is the Head of Commercial Audio at News Corp Australia.
With 15 years experience, Shannon started out working in magazines, followed by digital sales, client business development and strategy and now is the Head of Commercial Audio for NewsCast, the audio division at News Corp Australia. In her current role she leads the commercial strategy, marketing and sales function for NewsCast. This involves sharing her knowledge and expertise in podcasting with the News Corp sales team and the wider industry to grow audio investment with NewsCast. Prior to joining NewsCast, Shannon worked in London for 6 years leading the digital client strategy at Hearst UK.

Read more here

James Vongdara

NSW

James is Head Of Advertising Platforms, Paramount ANZ

James Vongdara joined Paramount ANZ in February 2023 as Head Of Advertising Platforms, responsible for leading Ad Technology strategy to drive revenue and deliver exemplary ad experiences across programmatic, ad product and data initiatives.

Over the past 15 years, James has held positions in the digital advertising industry across publishers and broadcasters, including SBS, BBC and LinkedIn.

James has great skill in bringing teams together, providing guidance and support to colleagues, and fostering growth, to solve business challenges.

He is a proud dad of two young children, James is an advocate for equality, parental leave and ensuring true work/life balance.


Read more here

Julia Edwards

NSW

Julia Is Commecial Director AU & SEA at Yahoo Advertising

Julia Edwards is a seasoned Sales Leader with 17+ year experience and a passion for developing better tech-enabled marketing solutions. Based in Sydney, Australia, she has made significant contributions to the industry through her expertise in integrated marketing strategy and programmatic technology.

Julia's expertise extends beyond sales and business development. She is known for her empathic leadership style, crisis management skills, and her ability to foster partnerships. Additionally, she excels in board-level reporting, employee recruitment, and development.

She is passionate about mastering the more complex aspects of the industry, and she actively shares her knowledge through thought leadership sessions at major industry events.

Read more here

John Harvey Fourholt

NSW

John is Director Advertising and Retail Partnerships at Microsoft

John Harvey Faurholt leads Retail Media across JAPAC & China for Microsoft Advertising. He is dedicated to driving innovation and success for all Microsoft’s Retail Partners, in their mission to empower every person and every organization on the planet to achieve more. Prior to joining Microsoft, John Harvey worked at OpenX, a global leader in web and mobile advertising technology. Here he led the creation and expansion of Partner Services across the US and EMEA, where he developed a passion for International Business and Market Development. He previously held leadership positions at Twelvefold Media, a leading contextual advertising company and Ask.com, a pioneer in Search. John Harvey holds a B.A. from Gonzaga University, and currently resides in Sydney, Australia.

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Josh Hover

NSW

Josh is a Digital Director at PHD Sydney

Currently working across Volkswagen, Audi, Skoda and Cupra Josh has been at PHD for 6 years. In his role, he is responsible for delivering digital strategic work across paid, earn and owned media and delivering/maintaining data strategies for the brands.

Josh has worked across Virgin Australia, Volkswagen Group Australia and Unilever. Josh is recognised as a digital leader within the PHD Media specialising in Programmatic, Search, Social and Data/Tech.

Read more here

Amy Jansen-Flynn

QLD

Amy is Country Manager, ANZ at Adform

Amy is a digital tech leader with more than 15 years’ experience in Media. She has led commercial and product teams across both programmatic supply and demand, and data strategy. Amy is fiercely passionate about equality, effective leadership and emerging talent. She’s driven by transparency, commercial strategy and disruptive product ideation/development. She is also an enthusiastic home cook and wine drinker, and spends most of her spare time chasing around her two wild little girls.

Read more here

Jaclyn Hadida

NSW

Jaclyn is the Country Manager at InMobi Australia & New Zealand

Jaclyn is a media professional who's experience spans over 18+ years, most recently heading up AUNZ at InMobi, a global Mobile- led Exchange company. She is responsible for leading her Sales and Customer Success team on the robust strategy across InMobi's 1P and 3P audiences, SDK signals and their capabilities along with hero products like commerce, measurement, and targeting.

Jaclyn has held various roles at large Publishers.  Her passion for problem solving and innovation has led her down the path of a diverse range of client relationships, award winning campaigns and commercial partnerships.

During her career, Jaclyn paved her way from the ground up after the completion of her Media and Communication degree, landing her first Media job as an Advertising Coordinator.

Throughout her career journey, Jaclyn has embraced a significant skillset in her coaching leadership style, enabling the best out of her people; being vulnerable and earning trust are the foundations to a strong team and unified culture.

When Jaclyn isn't diving deep to strategize media solutions, you will find her running after her two boys whilst learning the rules and cheering them on at the Soccer field..

Read more here

Natalie Stanbury

NSW

Natalie is the Research Director at IAB Australia

Natalie has been working as Director of Research at the IAB Australia since February 2019. In her role Natalie works with the IAB Audience Measurement Council in developing the industry standard audience measurement methodology and with the IAB Ad Effectiveness Council to refine the best methods to assess the impact of advertising. She also works on research projects and initiatives to support the continued investment in digital advertising in Australia. Natalie has gained extensive research expertise and industry experience from her previous positions as Research Director at News Corp Australia, Head of Research & Insights at Fairfax Media, as well as working with ninemsn and Ticketek.

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Nina Vanneck

NSW

Nina is Country Manager, Publisher Partnerships AUNZ, Google.

Nina Vanneck joined Google in 2010 in the UK Media & Publishing Team, relocating to the Sydney office in 2015 to be Country Manager for AUNZ Publisher Partnerships. Nina is an online media all-rounder, working in the digital media space since 2000 in a mixture of programming, channel management, business development, account management, research and sales strategy roles. She has worked at different publishers including News Corp, Fairfax, Yahoo!7 and AOL. Nina is a mother of 2 little ones, 5 and 1. She was a facilitator of a course called 'Taking the Stage', that shows women how to speak with courage and confidence so they can be seen and heard as leaders.

Read more here

Nik Kontoulas

NSW

Nik is the CEO and Founder of JustEggs Digital 

Nik is a digital tech leader with over 16 years experience in the Australian digital media landscape.
Starting from a graduate Nik has worked his way through senior and regional roles, before embarking on his own venture by starting JustEggs at the ripe old age of 27.

Nik is responsible for overseeing all teams within the JustEggs business, which includes Sales Solution, Production and Customer Success.
The main focus in the role is to build a culture at the company where all staff are challenged and rewarded, placing them in a position where they can focus on their talents and grow.

Nik has extensive knowledge of all disciplines in business and is driven by digital transparency, new technologies and innovative solutions

Read more here

Ellie Rogers

NSW

Ellie is the ANZ Snap Director 

Ellie has been in the digital world for 23 years in London and the last 15 years in Australia. Her role may have changed but the purpose the same - help brands grow using digital platforms. 

For the last decade Ellie has led Facebook & Instagram's agency sales teams across Australia & New Zealand. As part of Meta's ANZ executive leadership team, she has helped grow the business to be the multi billion dollar company it is today.

Ellie is a passionate board member of the UnLtd Board and Little Colossus. UnLtd supports over 25 charities in the youth at risk space across Australia & New Zealand,  by leveraging the power of the industry for good.

Read more here

Jenny Parkes

VIC

Jenny is the Managing Director, Audience360

Jenny has extensive experience across the media landscape including Programmatic, Location, Publisher and Broadcast. She is a passionate leader with a focus on creating high performance teams with company values and culture at the heart. Her career kicked off on the commercial side in media sales and then progressed to general management with full P&L responsibility.
In her current role at Audience360 she leads a business that is at the forefront of programmatic audience targeting and works with some of Australia’s leading publishers such carsales, Webjet, Mozo and AFL.com.au to help them monetise their audiences

Read more here

Renee Stopps

NSW

Renee is the Sales Director, ANZ at Microsoft.

An experienced sales leader with more than 18 years in digital media. Renee has a strong passion for personal and professional development with experience in working with large corporate global agencies and businesses in delivering strong results. Renee is grounded in her core values of transparency, trust, and integrity, holding high expectations and demonstrating grit and resilience when faced with challenges. Renee thrives on collaboration and being adaptive to our fast-paced industry.

Renee believes leadership is about empowering others to achieve their full potential and that high performing teams need to be diverse and inclusive to excel. Deeply passionate about diversity, inclusion and wellbeing, her goal is to create a workplace of trust where everyone can be their authentic selves. On a personal note, Renee is a passionate health advocate and has a master’s in fitness and nutrition..

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Rhys Williams

NSW

Rhys is Managing Director of Large Customer Sales, Google Australia/NZ

Rhys leads a team of sales and product specialists to help marketers, agencies and partners to harness the power of Google’s advertising, measurement and technology solutions. Rhys is a member of Google’s AUNZ Leadership team, is an active industry speaker and represents Google on the IAB Australia board. Rhys holds a Bachelor of Commerce (Maj. Marketing) from UWS in Sydney.
Rhys thrives at the intersection of media and technology, and is passionate about the transformative role that digital technology plays in marketing and media.

Read more here

Sarah Myers

NSW

Sarah is General Manager, Audience & Marketing, REA Group.

Sarah is a seasoned marketing professional with 20+ years’ experience building and expanding well-known Australian brands. She has a particular focus on brand and product storytelling and is passionate about leading high performing teams. Sarah joined REA Group in 2019, after holding senior marketing positions, including Group Director of Marketing, at Domain. Sarah has spent much of her career in digital media and led B2C and B2B marketing strategies across Fairfax Media.

At REA Group, Sarah leads a team of marketing specialists across brand and performance, lifecycle marketing, audience and personalisation, and analytics. She was recognised in CMO50 list in 2022. 

Read more here

Sab Chirakkal

NSW

Sab is the Director of Programmatic at Val Morgan Outdoor

Sabarish is the Director of Programmatic at VMO, with 14 years of experience in media and 7+ years in programmatic in ANZ, India, and Southeast Asia. He has worked across the programmatic ecosystem including Demand-Side Platforms (DSP), Supply-Side Platforms (SSP), and data platforms.
In his current role at VMO, Sabarish is responsible for growing VMO’s programmatic OOH offering and has launched innovative products and solutions. His career prior to VMO included impactful tenures at The Guardian, Impulse Screen, and IPG Media Brands. Sabarish actively contributes to the Interactive Advertising Bureau (IAB) and Outdoor Media Association (OMA) programmatic Out-of-Home working groups.
Sabarish is an advocate for workplace diversity and volunteers at his local Rotary Club. He is an avid pickleball player. 

Read more here

Chris Eden 

NSW

Chris is Head of Programmatic Media, Google Australia & New Zealand.

Chris leads a team of Programmatic Media Specialists across Australia and New Zealand and is part of the Google Marketing Platform leadership team. In his role Chris helps marketers, agencies and partners to harness the power of Google’s advertising technology solutions to deliver business value.
Chris has ~15 years experience in industry across the UK and Australia and has worked across a wide range of verticals and roles including client, agency, publisher and tech sides of the equation. He is an experienced leader of direct and cross-functional teams with a strong track record in operations, solution design and enterprise sales (tech & media).
Chris is also an active industry speaker and a member of the IAB’s Executive Technology and Digital Out of Home Councils.


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Yasmin Sanders

NSW

Yasmin is the Australia Managing Director at Samba TV.

Yasmin is leading strategy and execution for Australia’s progressive advanced TV space. Prior to joining Samba TV, Yasmin ran her own consultancy business for media and advertising technology clients looking to diversify and grow their revenue by building innovative market-first solutions. Previously, she held senior roles at companies like Verizon Media and ViacomCBS-owned Network 10


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Shani Kugenthiran

NSW

Shani is the Digital Advertising Strategy & Product Director, Paramount ANZ

Shani is responsible for developing and delivering the overarching commercial strategy of Paramount ANZ’s streaming platforms across digital innovation, ad products, data monetisation and advertising technology.

Shani is an experienced digital media leader with a strong commercial orientation and bias for innovation combined with driving business outcomes for brands and is a passionate advocate for the use of data and technology to create engaging and effective advertising experiences.

Shani joined Paramount ANZ from Seven West Media where she was responsible for the overall commercial direction of Seven’s digital ad products and growing new revenue streams. Shani’s background is focused on digital advertising. 


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Sorrel Osborne

NSW

Sorrel is Head of Growth for Playground XYZ

As Head of Growth, she oversees P&C, new markets, recruitment and works alongside the CEO on global strategy. With over a decade in media, Sorrel has worked on publisher side for Conversant Media as COO and in Martech for Audience Republic as Head of Operations and Commercial.

Sorrel has always overseen commercial and operational functions of media businesses and is passionate about delivering innovative solutions to the global media industry.

Read more here

Yun Yip

NSW

Yun is the Chief Commercial Officer at iion  

Specialities: Work/Life Balance, Striving for Growth Mindset, Well-rounded view of the industry
I love what I do. I have thoroughly enjoyed:
1. The teams and people who surround and inspire me
2. The different shades of media and advertising… From my time checking TV / print confirms and OOH proof of posting, to infusing AI and machine learning into everyday screens.

I am a successful leader, with sales and operational expertise, who is passionate about:
1. Achieving business outcomes through collaboration and maximising internal/external relationships and opportunities
2. Leading and developing a thriving team capable of proactively achieving personal and organisational goals
3. Integrating media, data and technology to craft the solutions that simultaneously maximise organisational and client returns.
4. Challenging the status quo through emerging channels and team empowerment.

Read more here

Andrew Gilbert

NSW

Andrew is Director Platforms AU & SEA, Yahoo

Andrew is a leading marketing and advertising technology expert who has spent the last 13 years working within agency, brand and technology companies that thrive on being trusted and transparent business partners for their clients.

For the last four years Andrew has overseen the growth of Yahoo DSP in market, ranging from Omnichannel, Programmatic DOOH, and the market leading Advanced TV Suite.

Andrew is a member of the IAB Executive Technology Council and previously IAB DOOH Council.



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Vanya Mariani

VIC

Vanya is Commercial Director - Media (Sales & Customer Solutions) at carsales.com

Over her 12+ years in digital media sales working for a leading Australian owned (and now globally operating) tech, data and media business, Vanya has harnessed the skills of becoming a trusted advisor, a solution creator, and an effective leader. She describes herself as authentic, resourceful, tenacious and adventurous. What she is most passionate about is helping people uncover their unique self-expression in the corporate world, focusing on the value they bring as individuals to a team environment to successfully achieve an outcome.

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Mark Serhan

NSW

Mark is a Senior Account Director at Xandr  

Mark has a rich history on the Publisher and Tech side of the industry having held senior positions at Microsoft, Nine and AOL across Sales and Operations. Mark is Xandr’s Video Specialist and Commercial lead across Xandr’s Broadcasters including Nine, Seven, Ten, SBS and Foxtel Media.

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Michael Wretham-Brown

VIC/WA

Michael is the Head of Digital & Integrated Planning at Match & Wood. 

With experience spanning media, creative and digital agencies, Michael is a media professional with over 15 years’ experience and heads up Match & Woods digital strategy offering. Having run large national accounts national accounts across agencies in Melbourne & Perth, he has a deep skills within digital strategy & execution, programmatic, UX, technical scoping, project management, CRM, data analysis, and tech/data solutions.

Michael is an active industry participant across both IAB and MFA, with a passion for emerging channels and creating a more progressive industry. As a member of the LGBTQIA+ community, he aims to drive change through visibility and open conversation.

 Read more here

Denny Handlin

NSW

Denny is Head of Business Marketing, TikTok 

Denny is Head of Business Marketing at TikTok Australia & New Zealand. Born in Sydney, Denny has a track record of driving business transformation through creativity, leading Virgin Australia Airlines to overtake Qantas for the first time, Tourism Australia to deliver it's highest tourism income ever, and building TikTok's creative innovation lab from the ground up. With a career spanning TikTok, Meta, Dentsu, BBDO, and Ogilvy, Denny has won over 100 international awards for his innovation, strategy and storytelling. Outside of the job, Denny can be found practicing Jiu Jitsu and watching simpsons re-runs with his kids.

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Amy McCormack

NSW/QLD

Amy is MD and Founder of A&A Digital Services 

Amy McCormack has been part of the digital media industry since the late 1990’s, working her way through ad operations, media sales, sales strategy and product management at some of Australia’s largest media organisations. In 2011, with a young family and having noticed a gap in the local market around ad ops and ad tech support, she launched a business which now has a couple of divisions – HT AdOps and A&A Digital. The businesses focus on providing high quality, locally-based support for publishers and agencies around ad ops, ad tech, programmatic and training, as well as being a certified Google Sales Partner for Ad Manager 360 and Campaign Manager. Amy is enormously proud of the team she’s been able to build, the level of expertise they have and continue to evolve, all within a remote-based, completely flexible working structure.

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Perry Smith

VIC

Perry is a Senior sales manager at Ogury

Perry has over 18+ years digital experience and 7+ years in programmatic, specializing in Mobile ad tech. He began his digital media career in London, holding a range of senior roles at major digital publishers where he helped brands pivot their digital transformation during the growth of Mobile first solutions and pending GDPR regulation.

Since relocating to Australia in 2014, Perry has established brands such as Domain, Kargo and Ogury in the Melbourne market and himself as one of the key thought leaders in the Programmatic space. He is currently focussed on working with major brands, agencies and tech providers to help them effectively prepare and navigate the global shift towards cookieless solutions.

In 2023, Perry joined the IAB Sustainability Council where he participates in the industry's efforts towards a more sustainable ecosystem and future.

Read more here

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