This webinar covered some of the current need-to-know latest updates and best practices on critical topics in digital marketing in relation to identity management and identifiers such as third-party cookies and device IDFAs.
Agenda
– Welcome and summary & update on progress with Project Rearc – IAB Australia
– Industry panel on the current state-of-play with privacy-compliant identity solutions
– Update from IAB Tech Lab on Apple’s forthcoming changes with iOS 14 – Amit Shetty, IAB Tech Lab
– Industry panel on the potential impacts on marketing of Apple’s forthcoming changes with iOS 14
Participants
Identity panel:
Jonas Jaanimagi, Technology Lead, IAB Australia (moderator)
Adele Wieser, Regional Managing Director APAC, Index Exchange
Dylan Dharmadasa, Head of Product & Operations, Finecast
Lachlan McDivitt, Senior Director of Trading – ANZ, The Trade Desk
iOS 14 panel:
Gai Le Roy, CEO, IAB Australia (moderator)
Amit Shetty, Senior Director of Product, IAB Tech Lab
Jahn Erdogan, Head of Ad Tech and Platforms, Seven West Media
Richard O’Sullivan, Vice President – AU/NZ, InMobi