IAB Mentorship Program 2021

We are currently taking applications for the next round!

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Beyond The Cookie: Mapping The Future

This paper provides direction to resources that can help marketers, ad agencies and media owners find out more about the impending cookie changes and the impact on their digital marketing and measurement activities.

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New and Niche Publishers Guide to Digital Advertising

This guide aims to assist new and niche digital publishers capitalise on the advantages of their media environments.

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Online Advertising Expenditure Report

Latest industry revenue data for September quarter for the Australian digital advertising market.

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Data Handbook 2020

This document focuses specifically on the definitions and usage of data in relation to digital marketing and our intent is to provide you with a solid set of useful considerations.

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Australian Digital Advertising Practices 2020

The Australian Digital Advertising Practices have been created specifically for advertisers by a cross-industry team of advertisers, media agencies, digital publishers and subject matter experts.

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IAB Resources

Device and Usage Report November 2020

On January 20, 2021

As part of IAB Australia’s role in managing the digital audience measurement currency endorsement process, it is vital that...

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Recent Articles

Blog Articles

AdTech Matters – Identity proposals, Safari’s Private Click Measurement and ads.txt & app-ads.txt update for CTV

On January 15, 2021

Every fortnight or so we’ll bring you some technical updates that we feel you’ll find useful. Today’s topics are...

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Upcoming IAB Events

Economic Trends: Implications for the Advertising and Media Industry

Thursday, 4 Feb 2021 11am - 12pm

To kick off the IAB webinar series for 2021 we take a look at the economic outlook for 2021...

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News

Get Ready for 2021 – Brush up on these 5 Topics

On December 17, 2020

When thinking about the key trends and topics as we approach 2021 there were dozens of subjects were could...

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IAB Australia is the peak trade association for online advertising in Australia.

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