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    Data Handbook 2020

    This document focuses specifically on the definitions and usage of data in relation to digital marketing and our intent is to provide you with a solid set of useful considerations.

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    More than a game: the explosion of the esports industry

    In this webinar a range of industry experts will review the growth of the esports sector.

    Click here to register

    Australian Digital Advertising Practices 2020

    The Australian Digital Advertising Practices have been created specifically for advertisers by a cross-industry team of advertisers, media agencies, digital publishers and subject matter experts.

    Download the Practices

    Connected TV Handbook 2020

    As TV becomes increasingly digital, Connected TV is one of the fastest growing mediums and there’s a good reason why! Check out the updated CTV Handbook from the IAB Video Council.

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    IAB Resources

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    IAB Member Q&A: Programmatic Audio

    On August 05, 2020

    In the IAB Australia Audio State of the Nation research published earlier this year, 58% of media buyers were...

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    Recent Articles

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    Blog Articles, General

    Summary of ACCC’s News Media and Digital Platforms Mandatory Bargaining Code

    Posted by Gai LeRoy On July 31, 2020

    The ACCC has released a draft mandatory code for news media bargaining with digital platforms. The draft legislation and...

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    Upcoming IAB Events

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    Are you Game? esports & Gaming

    Thursday, 13 Aug 2020 11am - 12pm

    esports has been on the rise over recent years but changes of lifestyle in 2020 have seen consumption skyrocket....

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    News

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    General

    IAB Tech Lab Releases SafeFrame 2.0 Secure Ad Container for Public Comment

    Posted by Jonas Jaanimagi On July 30, 2020

    IAB Tech Lab has released SafeFrame 2.0 for public comment for a 60-day period until Sept 28th 2020. SafeFrame...

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    IAB Australia is the peak trade association for online advertising in Australia.

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