Data Council

The IAB Data Council was convened in 2018 to provide the industry with education on the definitions and management of data, as well as applicable information around the execution, usage and interrogation of data commonly used in digital advertising. One of the primary goals of the Data Council is to understand and quantify industry-level and organisational applications of audience data, campaign data and analytics data used in the digital advertising ecosystem and disseminate those learnings to the wider industry. The council also aims to establish best practices and guidelines on the effective uses of data for Australian businesses and for the particular marketing functions for which that data will be used.

IAB Data Council member companies include:

DataCouncilMemberLogos feb2020

The Data Council is made up of the following members:

  • Colin Barnard – Criteo
  • Jeremy Neyman – eBay
  • Chris Evans – eBay
  • James Forbes – Equifax
  • Jimmy Aoun – Eyeota
  • Andrew Dodenhoff – Google
  • Isabelle Dunn – Hearts and Science
  • Richard O’Sullivan – Inmobi
  • Natalya Pollard – LiveRamp
  • Emil Mathias – MediaMath
  • Suzie Cardwell – News
  • Angelo Sinibaldi – Nine Entertainment
  • Sian Whitnall – OMD
  • Daniel Cravero – Oracle Data Cloud
  • Vishal Shah – MiQ
  • Pat Howard – REA Group
  • Ben Sharp – Salesforce
  • Kathy Damatopoulos – Suncorp
  • Andrew Reid – TEG Analytics
  • Dan Richardson – Verizon Media
  • Ram Rad – WooliesX
  • Iman Behzadian – Woolies X

If you have any questions relating to the work being carried out by this Council, please email iabcouncils@iabaustralia.com.au.

Apply to join this IAB Council