This IAB Australia member only report provides the lastest stats from November 2021 on Australian’s ownership and use of digital devices including PCs, phones, tablets, connected TVs and smart speakers. The report includes:
- Time spent metrics by device and by age
- Smart phone operating system share
- CTV audience growth & frequency of consumption
- CTV device data & co-viewing information
- Smart speaker ownership by device type
- Smart speaker usage by age and content type
- Digital time by key content verticals incl news, entertainment, shopping, auto, real estate & sports as well as video content consumption.
Download this report below (members will need to login to access)