This pack of industry slides with the latest Ipsos iris data, highlights trends in Australians consumption of online finance content and services. As cost-of-living pressures continue and following the first interest rate cut in nearly 5 years, Australians online banking dominates finance consumption, and the biggest audience growth is in the insurance and loans subcategories. The pack is made for pilfering and perfect for sales and pitch decks. IAB Australia members can download the slides below.
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