Every fortnight we’ll bring you some recent updates and trends that we feel you’ll all find useful. Today’s topics include:
The State of Programmatic in JAPAC – we review a recent regional report from ExchangeWire and OpenX on the state of programmatic advertising in 2021.
McKinsey’s Top Tech Trends – McKinsey has formed a Technology Council and the first research output is called the The Tech Trends Index and identifies the 10 technology trends most relevant to creating a competitive advantage.
Le Figaro GDPR Fine – In France, a major publisher has recently been fined 50,000 euros for utilising consumer cookies for advertising purposes without consent.