How is programmatic DOOH being used to enhance OOH media campaigns? How is DOOH being used in omni-channel programmatic campaigns? Join us for this one hour update with local case studies from QV, Volvo, Tourism Australia and Mercedes as well an overall update on the state of play of this emerging part of the market.
Presenters:
Ben Allman, Sales Director APAC, Broadsign & IAB Affiliate Working Group Chair
Gai Le Roy, CEO, IAB Australia
Andrew Gilbert, Head of Platform Sales, Verizon Media
Samantha Franklin, Senior Brand Manager – QV & Medical Brands, Ego Pharmaceuticals
Elysia Davis, Account Director, Starcom
David Sutherland, GM – Large Format & Programmatic, QMS
Sarah Zarafa, Client Advisory Executive, Matterkind
Ben Baker, Sales Director ANZ, Vistar Media
Manuela Cadd, Country Manager, Verve Group
Brad Palmer, National Programmatic Director, JC Decaux