MeasureUp 2020 Day 3 (full video):
Managing Brands Through Turbulent Times:
Kirsten Riolo – Director & Service Line Lead Social Intelligence & Analytics, Ipsos
Kathy Benson – Chief Client Officer, Ipsos
Lessons from academia: marketing metrics, performance, and opportunities:
Dr. Ofer Mintz – Senior Lecturer and Associate Head of the Marketing Department, UTS
Should brands and marketers play an active role in societal change? (panel):
Megan Brownlow – Full-time Non Executive Director and Consultant
Howard Parry Husbands- CEO, Pollinate
Geetanjali Saluja – Lecturer, UTS Business School
Sophie Finn – General Manager of Brand and Advertising, Allianz
Lia Robinson – Client Partner Spark, Foundry
IAB MeasureUP Award Winner for Best cultural, societal or consumer behaviour research:
Are Media