If there’s one thing you can count on in ad tech, it’s that the industry is always changing. Whether it’s emerging monetization technologies or new destinations for ad spend, you need to stay up on the latest to get ahead of the competition.
In this data-driven guide, AppNexus lays out the stats you need to know what’s changing in 2018. The guide features over 50 pages of charts and graphs on:
- The future of the programmatic landscape
- Worldwide digital advertising trends by country and region
- Spending trends in video, native, and mobile
- The latest in ad fraud
- Header bidding adoption
- And much, much more.
Download the guide here to arm yourself with data, and put yourself in position for a successful 2018.
