IAB – Adap.TV Video State of the Industry Survey

Posted by Naima Lynch On July 29, 2014 Media Releases

IAB and Adap.tv are conducting a survey about online video advertising – buying and selling in the Australian market. Your highly valued responses will help form a report that will provide the industry with an understanding of the current online video advertising landscape.

If you are a media and marketing professional, please take 5 minutes to give us your perspective and extend the invitation to anyone who may have a point of view to contribute. All responses will be treated confidentially.

The survey can be accessed here and will close midnight, 27 August 2014.

Upon completion of this survey, eligible respondents will be given access to the report and will have the chance to win 1 of 4 Jawbone Jamboxes courtesy of IAB Australia*


If you have any questions, please email us at iabaustralia@iabaustralia.com.au and we look forward to receiving your responses.

Kind Regards,
Gai Le Roy
Director of Research

*Terms and conditions of the survey and competition: The following terms and conditions apply to the IAB Adap.tv Video State of the Industry July 2014 Survey and by submitting an entry into this competition, entrants warrant that they have read, understood and agreed to be bound by them. The survey and competition are being run by Interactive Advertising Bureau Australia ltd, ABN 97 145 518 305, iabaustraliaiabaustralia.com.au, P: 02 9248 7915. The survey is to be completed online once only per person. Upon completion of the survey, the entrant will be provided with an URL where they can enter into the competition by providing their email address and answer to the competition question. The competition will run from 12:30 AEST 28 July 2014 and close 12:00 Midnight AEST 27 August 2014. This is a competition of skill. To enter during the competition period entrants are required to complete the online survey, follow the URL provided upon completion of survey and to provide their email address together with an answer to the question: “What’s the biggest change you anticipate in video advertising over the next 12 months”. Entrants must complete the survey, answer the above question and include their email address for their entry to be valid. The IAB will review all valid entries and select the winners based on the quality of the ideas contained within their response to the question. The winners will be notified by email after 29 August 2014. There are four prizes available which is an apple Jawbone Jambox per winner. Entry is open to Australian residents aged 18 or over. Entrants are not required to be employed by an IAB member to participate. Employees and the immediate families of the IAB and Apap.tv are ineligible to enter.

Naima Lynch