IAB Australia announced in June 2017 the formation of the IAB Executive Technology Council, which takes full advantage of the IAB’s scale, competencies and member base to identify and address critical issues in advertising technology innovation.
This council provides key insights, leadership, and strategic guidance with a particular focus on the digital value chain. Working in a collaborative manner with our technology-focused councils on several of the ongoing projects – and providing a more strategic oversight on what we should focus on as an industry body moving forwards from a technological perspective.
Executive Technology Council member representatives:
- Stephen Kyefulumya – Carsales
- TBC -Cartology
- Chris Eden – Google
- Nina Vanneck – Google
- Nick Brignell – GroupM
- Sorrell Kesby – GumGum
- Joe Frazer – Half Dome
- Adele Wieser (chair) – Index Exchange
- Amelia Ward – Index Exchange
- Tim Carter – InMobi
- Jess Miles – Integral Ad Science
- Jess White – Kinesso
- Melanie Hoptman – Liveramp
- Maddy Mewing – Magnite
- Yael Milbank – Magnite
- Nicole Prior – Microsoft
- Nick Seckold – Microsoft
- Justin Orchard – News Corp
- Paul Oyama – News Corp
- TBC – Nine
- Mitch Greenway – OpenX
- Kirsty Heywood – Publicis Groupe
- James Young – PubMatic
- Josh Slighting – REA
- Jahn Erdogan – Seven
- Liam McCarten – Stackadapt
- James Bayes – The Trade Desk
- Andrew Gilbert – Yahoo
Projects recently overseen by the Executive Technology Council include:
- Made for Advertising (mfa) sites – Definitions and Guidance (June 2024)
- Sustainability In Digital Advertising – Initial Recommendations (August 2023)
- Industry Talent Report – and Careers Working Group launch (October 2021)
- Australian Digital Advertising Practices – updated version (Q1 2020)
- Mentorship Program – Inception & launch (June 2019)
If you have any questions relating to the work being carried out by this Council, please email iabcouncils@iabaustralia.com.au.