CTV Usage Report: September 2020

On November 04, 2020 Research & Resources

With consumer consumption on the rise and advertisers increasing investment, Connected TV is the screen of opportunity. This report provides up-to-date data on consumers ownership and usage of the Connected TV. Data in this report is predominantly generated from a regular market enumeration survey of 1,000 Australian’s every month which is conducted by Nielsen, the endorsed currency provider, to continually track macro digital device ownership and usage trends.