Nielsen Online Landscape Review – July 2013

Posted by IAB Australia On August 26, 2013 Audience Measurement and Industry Ratings, Research & Resources

In the month of July 2013 there were:

• 12.5 million Australians streamed online videos
• A grand total of 1.36 billion streams were viewed
• 4 billion minutes were spent streaming content
• On average, Australians spent 5 hours and 20 minutes watching online video and viewed 108 streams

Download the research study below for a more comprehensive insight

IAB Australia

IAB Australia is the peak trade association for online advertising in Australia. As one of over 43 IAB offices globally and with a rapidly growing membership, the role of the IAB is to support sustainable and diverse investment in digital advertising across all platforms in Australia.