Nielsen: Online Landscape Review Report – December 2011

Posted by IAB Australia On January 30, 2012 Research & Resources

The Nielsen Company’s – Nielsen Online Ratings now provides the online media industry and marketers with a single set of industry endorsed metrics.

For this edition, The Nielsen Comapny have expanded the contents to include a segment on the Top Online Retailer sites in Quarter 4, 2011 and Global, Regional Online Shopping Insights from the just released Nielsen Global Consumer Confidence Survey – (Q3 2011).

IAB Australia

IAB Australia is the peak trade association for online advertising in Australia. As one of over 43 IAB offices globally and with a rapidly growing membership, the role of the IAB is to support sustainable and diverse investment in digital advertising across all platforms in Australia.