State of the Industry, ANZ, 2016 – AdRoll

Posted by Christian Manie On February 24, 2016 Research & Resources

The numbers are in—and programmatic advertising is proving stronger than ever. To get an accurate reflection of the growth of programmatic ads, AdRoll surveyed 200 Australian marketers and, this year, also surveyed New Zealanders. Overall, 265 marketers from Australia and New Zealand completed the 2016 survey.

Download the report here.

Christian Manie