Social Case Study: Zenith and Smartly

On November 01, 2025 case study, social, technology

2025: Zenith partnered with Smartly to relaunch a legacy product for an international quick service restaurant through a high-impact video brand campaign, maximising visibility and media efficiency across social platforms. Zenith leveraged Smartly’s Brand Pulse and AI-powered Cross-Channel Predictive Budget Allocation to optimise spend across social platforms in real time, while maximising audience reach.

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