IAB Leadership Summit
Marketing 2020: The Digital Agenda
The inaugural IAB Leadership Summit, “Marketing 2020: The Digital Agenda”, is a one-day event for marketers, agencies, publishers and ad tech companies, which focused on both the roadblocks and opportunities in Digital Advertising in 2015 and how these will shape the industry as we move toward 2020.
The event featured keynote speaker Randall Rothenberg, CEO and President of IAB U.S., as well as Dave Osborn, AppNexus; Olivier Legrand, LinkedIn Japan and Asia Pacific; Megan Brownlow, PwC; Richard Pattinson, BBC Worldwide and plenty more industry expert which can be viewed here.
Key industry research studies were also released at the conference. Further infromation on the studies included below.
- State of the Industry- Marketing & Advertising Technology
- The Changing TV Experience: Attitudes and Usage across Multiple Screens
IAB SERVICE EXCELLENCE AWARDS AND POST-CONFERENCE NETWORKING
The conference was followed by a short awards ceremony to recognise the talent and great achievements of individuals in the digital industry. The day will concluded with cocktails and networking.
Winners:
IAB Abassador Award Winner – Mike Zeederberg, Managing Director, Zuni
IAB Outstanding Contribution Award Winner – Jon Moffat, Fairfax Media
OUR SPONSORS
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Silver Sponsors
Produced in partnership with Ashton Media.
