Perth Market Update 2025

IAB Australia in association with Initiative is holding its first Perth Market Update in March. The event will provide an overview of key industry topics, trends, insights and networking opportunities. This half day event is a perfect opportunity to get up to the speed with all things digital advertising and engage with the industry-at-large.

IAB Australia in association with Initiative is holding its first Perth Market Update in March. The event will provide an overview of key industry topics, trends, insights and networking opportunities. This half day event is a perfect opportunity to get up to the speed with all things digital advertising and engage with the industry-at-large.

Thanks to our sponsors

Resources mentioned on the day:

IAB Australia member only: 

Internet Advertising Revenue Report: https://iabaustralia.com.au/resource/internet-advertising-revenue-report-dec-quarter-cy24/

Nickable charts: https://iabaustralia.com.au/research-and-resources/nickable-charts/ 

Policy & Regulation updates: https://iabaustralia.com.au/guidelines-and-best-practice/policy-and-regulation/ 

Ad Tech Matters with JJ: https://iabaustralia.com.au/ad-tech-matters-here-with-jonas-jaanimagi/  

Open resources: 

Identifiers explainer guide and matrix 2024 edition: https://iabaustralia.com.au/resource/identifiers-explainer-guide-and-matrix-2024-edition/ 

Contextual targeting handbook 2021 (new update coming soon): 

https://iabaustralia.com.au/resource/contextual-targeting-handbook-2021/

Marketing Measurement Innovation Series: https://iabaustralia.com.au/resource/marketing-measurement-innovation-series/ 

State of the Nation – Audio: https://iabaustralia.com.au/resource/audio-advertising-state-of-the-nation-2025/

State of the Nation – Video:  https://iabaustralia.com.au/resource/video-advertising-state-of-the-nation-report-2024/

State of the Nation – Retail: https://iabaustralia.com.au/resource/retail-media-state-of-the-nation-2024/

Attitudes to Programmatic DOOH: https://iabaustralia.com.au/resource/attitudes-to-programmatic-dooh-report-2024/ 

Follow Ad Net Zero Australia: https://www.linkedin.com/company/ad-net-zero-australia 

De-Identification, Encryption & Anonymisation – An Explainer:

https://iabaustralia.com.au/de-identification-encryption-anonymisation-an-explainer/  
  

Ad Creative ID Framework:

https://iabtechlab.com/announcing-the-ad-creative-id-framework-to-improve-connected-tv-advertising-experience/

Agenda