Game Advertising Case Study: V Energy and TXT

On July 03, 2018 case study, fmcg, game advertising

In the first week of January, V Energy – the energy drink known for being the ‘Massive Hit That Improves You A Bit’ – launched the ‘Wasteland with V‘ the Bit Better Fallout Mod via TKT Sydney. In other words, a series of ‘modifications’ for one of the highest selling games of all time – Fallout 4. Check out the details here: