Nielsen Online Landscape Review – August 2013

Posted by IAB Australia On September 26, 2013 Audience Measurement and Industry Ratings, Research & Resources

In the month of August 2013 there were:

– A Unique Audience of 16.7 million Australians online
– 30.4 billion pages were viewed online
– 37.6 billion minutes were spent online
– The average user spent 37 hours online spread across 60 sessions
– There were 815 million mobile page impressions

Download the research study below for a more comprehensive insight

IAB Australia

IAB Australia is the peak trade association for online advertising in Australia. As one of over 43 IAB offices globally and with a rapidly growing membership, the role of the IAB is to support sustainable and diverse investment in digital advertising across all platforms in Australia.