IAB Australia Ad Blocking Toolkit 2016

Posted by IAB Australia On April 18, 2016 Technical Standards and Specs

IAB Australia presents its Ad Blocking Toolkit, which answers all the frequently asked questions that consumers, publishers and anyone involved or interested in digital advertising might need answered.

Included in the toolkit is the latest research on ad blocking, the most up-to-date resources from around the world, and a breakdown of the IAB’s LEAN and DEAL initiatives.

Download the Ad Blocking Toolkit below.


IAB Australia

IAB Australia is the peak trade association for online advertising in Australia. As one of over 43 IAB offices globally and with a rapidly growing membership, the role of the IAB is to support sustainable and diverse investment in digital advertising across all platforms in Australia.